The Gwinnett County Public Library was ready to shed their “old staunchy” perception and introduce the new modern day library. 

Marbury developed the new brand position and key messages with a new tagline: CHECK OUT all you’ve been missing” is a call to action to learn what the library is now offering. We then designed a new brochure, bookmarks and trade show display materials. The new designs expanded the color palette and graphic library, and we directed a full day photo shoot to provide dynamic, new photos to tell the library story.