Blog

How to Use Milestone Marketing in 2020 — And Beyond!

How old will your company be in 2020? How about 2021? People celebrate “milestone” birthdays, like 30, 40, and 50, and we think it’s important for companies, too. At Marbury, we love helping clients celebrate their impressive anniversaries with what we call, “Marbury Milestone Marketing.” We hope this article may inspire you to do some marketing of your own. If your company is celebrating a major milestone (we suggest at least 20-25 years in business) in 2020, you should start the party planning now! Milestone Marketing is an interesting and sentimental way to celebrate your company’s longevity among your team;

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Digital Ads, Geofencing, Natural Search — Are There Any Unique Advertising Ideas Out There Anymore?

The advertising space is loud and crowded. Everyone has something to say and customers and clients are on the receiving end of it all. This can lead to messaging fatigue and an overall “over it” attitude for your audience. But you still have to get your message out there! So what do you do? At Marbury, we love a good challenge, especially when it allows the team to flex their creative muscles. Each client’s project needs are unique, but they all follow a common theme: find a way to stand out! We’ve compiled some of our favorite unique advertising ideas

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The Birth of a Logo

“You never get a second chance to make a first impression.” – Andrew Grant In marketing, you have mere seconds to catch your target market’s eye and convince them to give you their precious attention. Planning your messaging and branding with this in mind is key to having a successful presence in your industry. Consumer mindsets change, though. Messaging will fluctuate as industry trends evolve. But there is one element of company’s brand that should represent company values, unique selling propositions, and offerings all within an instant: Your logo. Every company dreams of having “Golden Arches” notoriety and brand cult

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