Gwinnett County Library
Welcome to YOUR Library!
We developed the new brand position and key messages for the Gwinnett County Public Library — working within existing brand identity guidelines. We then designed a new brochure, bookmarks and trade show display materials. The new designs expanded the color palette and graphic library, and we directed a full day photo shoot to provide dynamic, new photos to tell the library story. The new tagline: “CHECK OUT all you’ve been missing” is a call to action to learn what the library is now offering.