The holidays are generally a time of chaos between company parties, activities at school and shopping for gifts. Instead of waiting in line to buy something that might get returned or end up in the donate pile, we have a proposal. What if the center of the season was giving back, rather than giving gifts?
At Marbury Creative Group, we want to focus less on the “stuff” portion of the holidays and instead give back. We believe a simple pay-it-forward, act of kindness mentality can go a long way. Selfless giving doesn’t require a lot of time or money but can be pretty impactful. Imagine what a difference could be made when each of us made just one act of kindness a month!
We’re not the only ones. Even big brands are hopping on the helping hand bandwagon.
- Jimmy Dean launched a campaign early this month to turn Monday mornings around. Their message is simple: turn your Monday morning into time to do good. Buy someone’s coffee, hold a door open or volunteer with a local organization. They’re even organizing specified times for employees to take time to do good deeds. Now, we’re not saying every company has to give employees time off to volunteer but their message is doable. Big or small efforts alike are appreciated and that’s a message we can get behind. To learn more about their campaign, follow #MondaysforGood or read about it here.
- REI has announced that they will be closed the day after Thanksgiving, otherwise known as Black Friday, one of the largest shopping days of the year. Why? They want their employees and customers to spend time outside, not shopping. Maybe you’re not the outdoorsy-type, but what do you think about not shopping one day and instead spending time with family or giving back? Closing your store on the proverbial first day of the holiday shopping season is a bold move but we think their reasoning is admirable.
- Better World Books donates a book every time you buy one on their website. As of this summer, customers have helped them donate over 17 million books!
- Twice as Warm is a made-in-America winter clothing retailer that gives new winter clothes to local shelters. With each purchase they give a new clothing item to someone in need, supporting their slogan “wear one, give one.”
- Yoobi sells bright-colored school supplies that benefit kids. With each purchase, a Yoobi item is donated to a classroom in need. To date, the company has impacted the lives of 1 million children. If you knew your purchase was doing someone good, would you shop more with that company?
So, how can you give back? Do you have a few extra minutes to help a neighbor carry in their groceries? Or help out in the school carpool lane? Do you have a few bucks to spot someone for their coffee on Monday morning?